UX Methods: Journey Maps
UX Methods are essential for a variety of reasons. However, before I get into what UX Methods are and why
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Google Trends: A New Way To Look at Analytics
Google is used by hundreds of millions of people daily. Some people look up different things while some look up
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Do App Reviews Matter?
Problem Statements and Point of View Statements are often some of the most critical statements when trying to figure out
Who or What Exactly are Personas?
No two people are alike. Just like each person has unique fingerprints, each has a unique personality. Many people think
Analyzing Website Content
Auditing is essential because not only does it provide credibility, but it also gives off a level of confidence that
Ideation: The Middle Man
Have you ever struggled to come up with ways to improve something? If you have, you should consider using ideation
Experience With White Papers
When someone says white paper, most people think of a blank white piece of paper. What they fail to realize
Sports Betting is Taking Over
As a 22-year-old college senior and sports fanatic, I was intrigued when my home state of New York legalized sports
A Social Strategy
Social media can have its ups and downs. However, when creating a social media marketing campaign, social media can be
Is Making it to the Pros A Real Possibility?
As an avid sports fan and former high school athlete, I wanted to visualize something related to sports. When I
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